Welcome!

Applied Romance is dedicated to helping men develop long term relationship skills, specifically men in the 35-55 age range, with an emphasis on personal development and leadership within relationships. Applied Romance is for men of any age whose notion of “dating” is limited to flowers, dinners and movies. Women’s liberation and modern feminism has changed all the dating rules at the dawn of the Third Millennium, and men not tuned in are being tuned out!

On this website, and in these blog pages, you will find frank, and occasionally crude, language explaining aspects of the modern women’s psychology, how to become more attractive to women by developing latent aspects of yourself (no faking it here), and how to structure dating relationships (and beyond) that are physically, emotionally and materially constructive to both you and the women you have chosen for a relationship.

The tools and techniques, the strategy and tactics discussed on Applied Romance are not just for single guys in the “dating scene.” From our perspective, dating is for life. From the very first time “hanging out” with a new chick at a coffee shop, to being years into a marriage, the fundamentals of dating are the same, they never change. Think of it as a game that never ends, with either TWO WINNERS or NO WINNERS. More simply put, men successful with women “pickup” their girlfriends or wives on a regular basis. It’s part of who they are as a man, and it can be part of who you are as a man as well.

Check back about once a week. Articles are posted roughly every 5 days, with posts from the mail bag in between articles.